When leads live in WhatsApp and Excel

Many growing businesses run sales through a mix of WhatsApp chats, phone calls and spreadsheets. Leads get missed, follow-ups slip, and there's no single view of who said what to which customer — until a salesperson leaves and takes all of that context with them.

What we build

  • Lead capture & tracking — every enquiry, from every channel, logged in one place automatically

  • Follow-up reminders — nothing falls through because someone forgot to check a spreadsheet

  • Quotation & order history — full customer context for every rep, every time

  • WhatsApp integration — capture and reply to WhatsApp leads without leaving the CRM (see our WhatsApp AI Automation service)

  • Manager dashboards — pipeline visibility without asking for a status update

How we build it

We start by mapping your actual sales process — how a lead comes in, who touches it, and what "closed" looks like for you — then build the CRM around that, not the other way round. Most CRM builds launch in 4-8 weeks depending on integrations.

Frequently asked questions

Why not just use a ready-made CRM like Zoho or HubSpot? Ready-made CRMs work well for standard sales processes. If yours is standard, we'll tell you honestly and point you there — a custom build makes sense when your process, industry or integrations don't fit the generic templates well.

Can it connect to our ERP or accounting system? Yes, in most cases via API — so a closed deal can flow straight into your invoicing or ERP without re-entering data.

Does it work on mobile for field sales? Yes — our CRMs are built mobile-first so field and distributor sales teams can log visits and orders from their phone.